Insights & Resources
The Latest
ResourcesOctober 25, 2026
Med Spa Equipment ROI: Calculate Payback Before You Buy
Build a med spa equipment investment model around real treatment contribution, demand, ramp-up costs and cash payback before committing to a purchase.
ResourcesOctober 24, 2026
Spa Gift Cards: Price the Offer and Plan for Redemption
Build a spa gift-card offer around full-redemption costs, clear terms and future appointment demand, not just the cash collected at checkout.
ResourcesOctober 23, 2026
Spa Treatment-Room Utilization: Find Capacity Before Expanding
Measure spa room-hours, staffing constraints and revenue per available treatment hour before adding space, equipment or payroll.
ResourcesOctober 22, 2026
Spa Retail Inventory: Set Reorder Points and Protect Cash
A practical inventory system for spa and aesthetic-clinic retail: count saleable stock, calculate reorder points, evaluate bulk discounts and protect cash.
ResourcesOctober 21, 2026
Spa Client Retention: Measure Rebooking and Real Return Visits
Measure spa client retention with clear rebooking and completed-return rates, fair 90-day cohorts and hypothetical examples that connect repeat visits to contribution.
ResourcesOctober 20, 2026
Spa Cancellation Policy: A Practical Guide for Owners
Build a clear spa cancellation policy with practical guidance on notice periods, deposits, no-show fees, exceptions and recovering empty appointment hours.
ResourcesOctober 19, 2026
Med Spa Profit Margins: How to Calculate What Your Clinic Keeps
A practical guide to med spa profit margins, with worked examples for operating profit, break-even revenue and the real cost of discounts.
ResourcesOctober 18, 2026
Med Spa Marketing: Build a Plan Around Consultations, Not Clicks
A practical marketing plan for aesthetic-clinic owners: improve local discovery, turn inquiries into attended consultations, and measure acquisition costs against real…
ResourcesOctober 17, 2026
Spa Membership Pricing: A Practical Profitability Guide
A practical guide to spa membership economics, with a worked $150 monthly example covering service costs, unused benefits, appointment capacity, and churn.
NewsOctober 16, 2026
Galderma’s ZO Skin Health Acquisition Agreement: What It Means for Aesthetic Clinics
Galderma has agreed to acquire ZO Skin Health for an enterprise value of $1.5 billion. Here are the confirmed details and the supplier questions aesthetic clinics should ask.
ResourcesOctober 6, 2026
Med Spa Email Marketing: How to Write Newsletters Clients Actually Read
Email is one of the cheapest ways for a med spa or spa to stay in touch with clients between appointments. Many clinic newsletters get low engagement because they are written as…
ResourcesOctober 5, 2026
How to Write a Spa Business Plan
A spa business plan has the same core sections as any small business plan, but the numbers behave differently. A day spa sells time in treatment rooms, delivered by licensed…
ResourcesOctober 4, 2026
How to Write a Med Spa Business Plan
A med spa business plan covers the same ground as any small business plan, but three things set it apart: who is allowed to own and run the practice, how much cash goes into…
NewsMarch 28, 2025
Halle Berry Transforms Wellness Platform to Address Menopause Crisis
After her own harrowing experience with misdiagnosis and a lack of support during perimenopause, Oscar-winning actress Halle Berry has reimagined her wellness brand Respin as a…